Excel Meetings and Events
Event Marketing and Outsourced Marketing Services

As marketing consultants, we work with you from the earliest stages of planning to develop a well-conceived event marketing strategy that will build attendance and excitement for both external and internal meetings. We help you put in place programs that will communicate your message clearly and effectively, in a style that reflects the strategic purpose of the meeting or event. We will implement the strategy with an integrated communications plan that sets the right tone for the meeting.

Excel’s Marketing Team has over 35 years of experience in strategic marketing communications practices. We can support your organization’s marketing programs including product launches, trade shows, branding strategies, media events, event promotions, social media strategies and much more.  Read more about our marketing services (PDF).

Event Marketing and Marketing Communications Services

  • Direct mail production & distribution
  • Email marketing
  • Event identity & theme development
  • Print ad creative
  • Logo design - corporate, product and conference
  • Collateral design and production
  • Trade show booth design
  • Web site development & programming
  • Copy writing for promotions, print ads, newsletters and web content
  • Press release writing & distribution
  • Pre & post event survey development, tabulation & reporting
  • Social media strategies

Project Example: The Governor's Conference on Small Business & Entrepreneurship

Excel's marketing team worked closely with staff from Governor Schwarzenegger's office to develop a communications platform, graphic identity and collateral for this historic, first-time conference that convened the state’s top small business leaders, educators, government officials and leading entrepreneurs.

Download the Governor's Conference Case Study


Below: Conference invitation with logo and conference brochure designed by Excel's marketing team. Photos (right) - stage design and lighting that brought the conference identity to life.

Invitation, direct mail piece and confernece brochure designed by Excel's Marketing Team



 
Governor Schwarzenegger and Carl Schramm, CEO,The Kauffman Foundation
Governor Schwarzenegger and Kauffman Foundation CEO Carl Schramm during the kick off of Global Entrepreneurship Week.
Conference stage design and lighting
The conference logo projected by gobos made a dramatic stage backdrop.
Stage Lighting Design
Stage lighting was adjusted for dramatic effect during the evening Youth Entrepreneurship Program moderated    by Arel Moodie.